Market Tests like ODIs and T20Is: Virat Kohli

Creating a buzz around Test cricket with attractive marketing, similar to ODIs and T20s, is a must to change an established psyche among fans for the traditional format, India skipper Virat Kohli suggested on Sunday.

from Times of India https://timesofindia.indiatimes.com/sports/cricket/bangladesh-in-india/market-tests-like-odis-and-t20is-virat-kohli/articleshow/72216319.cms